Research

Life Stage Marketing Report

Life Stage Marketing Report

September 18, 2017

Super Bowl LI Ads Report

Super Bowl LI Ads Report

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Brands and Boycotts Report

Brands and Boycotts Report

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2017 Academy Awards Report

2017 Academy Awards Report

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Free Playbook: The Marketer’s Guide to Audience Building

Free Playbook: The Marketer’s Guide to Audience Building

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March of the Robo-Advisors: Are Consumers Falling in Line?

March of the Robo-Advisors: Are Consumers Falling in Line?

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Digital Wallets – A Bank Brand Manager’s Newest Frenemy

Digital Wallets – A Bank Brand Manager’s Newest Frenemy

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2016 Super Bowl Advertisers Emotional Score Card

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For Marketers, it’s Time for Hi-Def Audiences

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Brands Find the Perfect Fit

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Measure Brand Health in Real Time

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How Dirty is Big Data?

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2015 Super Bowl Advertisers Emotional Score Card

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Brands Get in Touch With Their Emotions

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Predicting Box Office Results

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Blog

Dan Neely CEO of Networked Insights discusses what social means

Making Sense of Social Data with CEO Dan Neely

| Perspectives | No Comments

Walking in to Networked Insights and removing his backpack, Chief Executive Officer Dan Neely launches in to a story about his young children and the word cattywampus.  “…and there are…

Networked Insights and the Social Space Infographic

The Social Space and Networked Insights Defined

| Insights and Infographics, Reports & Guides | No Comments

Understanding social is hard. It’s really that simple. Even analytics organizations who make it their business, literally, to understand what companies within the space can offer brands or marketers, struggle…

Weekly Conversations: Strange Things are Afoot, Stress and Love Run High

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Welcome to Weekly Conversations, where each week we will dig into a hot topic dominating social conversations and explore what matters to major audiences and influencers, using our audience intelligence…

Political Costumes and Twix: We Breakdown Halloween By The Numbers

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Dudes donning President Trump gear while munching on Reese’s, that was Halloween 2017 in a nutshell. Using the analytics engine Kairos, Networked Insights discovered the specific brands, celebrities and conversation…

Case Studies

Classic cereal brand digs into a new opportunity audience to wake up sales

Classic cereal brand digs into a new opportunity audience to wake up sales

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Under Armour

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American Family Insurance

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Webinars

man jumping into pool, audience insights, networked insights

AMA WEBINAR: Life Stage Marketing: Audience Targeting from Graduates to Retirees

November 15, 2017

A.I., Relevance and the New Audience Profile

AdWeek Webinar – Personalization At Scale

November 15, 2017

A Perfect Storm is Coming: Are you ready for the Millennial Financial Services Consumer?

A Perfect Storm is Coming: Are you ready for the Millennial Financial Services Consumer?

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Hi-Def Audiences: Understand Your Audience Based on 25,000+ Dimensions

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Social Analytics: Stop Counting What and Start Understanding Why

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Adaptive Planning: Push your return on media investment

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Kairos® Audience Insights for Twitter

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