Last week’s Super Bowl was chock full of ads — including a good number of movie trailers. Our team analyzed social data in reaction to all the movie ads that ran during the game to see which were this year’s Super Bowl movie ad winners and which can expect strong returns at the box office.
Specifically, we looked at three components of each of the Super Bowl movie ads: total social buzz, predicted impact to box office, and top emotional reactions to each movie trailer. Check out the movie infographic below see how they stack up.
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