Rick is a frequently quoted marketing and advertising thought leader with deep experience in market research and strategic marketing for insurance, retail, CPG and technology companies. He has hands-on experience building publicity campaigns, online marketing campaigns and producing online and offline content. At Networked Insights, he contributes to corporate strategy and product development while managing an insights team that provides cutting-edge brand and product research. He sets the analytic direction for client projects, determines which statistical models or methodologies to employ and ensures the data and techniques provide the most relevant insights for our clients.
Previously, he held client engagement positions at blue-chip marketing firms and ad agencies such as Gartner and RazorFish. He was also a market analyst and business strategist for Outsell, Inc., and Copyright Clearance Center serving the traditional and digital publishing markets and had been a content producer for several agencies. Rick is currently enrolled in Northwestern University’s Master’s degree program for Predictive Analytics and has an undergraduate degree in journalism from Northeastern University in Boston.
Did you know?
He once ran one mile in 4 minutes and 12 seconds.